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AXP

Achieving Growth

CASE STUDY

Operational Intelligence for London-based Innovation Studio

Operational Intelligence

Client: Innovation Studio

A leading global production firm was in triage and embedded AXP alongside executive leadership to rightsize the organization. Within a 5-month mandate, AXP partnered with the CEO and leadership to achieve the required outcome.   

  • Aligned executive leadership team around key performance indicators:
    Successfully unified the leadership team on a shared understanding of the most critical business indicators, driving a more cohesive and strategic approach to deliver greater profitability.
     

  • Predicted future cash flow issues:
    Implementing AXP's proprietary "Cortex" platform, identified potential cash flow shortages 6+ months in advance, enabling the agency to implement immediate corrective measures and avoid financial crises.
     

  • Identified key resource utilization problems:
    Pinpointed inefficiencies in resource allocation and utilization, leading to optimized departmental staffing levels and improved project profitability.
     

  • Identified critical flaws in sales pipeline forecasting:
    Uncovered inaccuracies in the sales pipeline forecasting process, resulting in more accurate revenue projections and improved sales planning.
     

  • Implemented best practice benchmarks for optimization:
    Established industry-standard benchmarks for P&L and balance sheet, enabling the agency to identify areas for improvement and optimize its operations.
     

  • Delivered real-time reports for emergency board meetings:
    Provided actionable reports during emergency board meetings, empowering the CEO to address urgent issues and make immediate decisions.
     

  • OUTCOME:
    Led to the firm saving $1MM in cash over the subsequent 7 months (avoiding insolvency), and a clear roadmap for predicable and sustainable future profitability. 

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